The HR Assured Story.

A 30-year-old Law Firm, an Idea, and an Elephant.

At HR Assured, we believe that success in business comes down to people. People aren’t just the energy powering a business, they ARE the business: from the leaders to the followers, the doers to the dreamers. It’s why we’re so passionate about taking care of the harder parts of HR, helping you work smarter, freeing you to focus on building the kind of rich and rewarding workplace culture that’ll attract and retain the best people. Because when this happens, it’s a beautiful thing. And we do it through technology, innovation and a commitment to the highest standards of service. We’re like a Sherpa carrying all the heavy gear, so you can enjoy the climb.

HR Assured is born.

We’re not new to workplace relations. We’re merely the newest part of the Citation Group: a group of workplace compliance businesses that fit together like a jigsaw.

HR Assured sprang from the mind of Campbell Fisher, Managing Partner & Solicitor Director of Citation Group. Seeing companies with questionable marketing practices and services, Campbell saw the need for an ethical alternative: a complete, locally-owned-and-supported HR service, backed by technology, innovation and the serious legal clout of an in-house specialist law firm. It gives us the multidisciplinary experience to be able to examine workplace relations issues from every angle and come up with the most creative and effective solutions.

HR Assured NZ

We’re Australian-born, but we also live in New Zealand, with some very smart Kiwis working for us on both sides of the ditch. In fact, we’ve been delivering quality HR support to businesses in NZ since 2015 with our cloud-based technology solution, enableHR. We brought the HR Assured model to NZ after the overwhelming success it’s had in helping businesses innovate and build better workplaces; we also wanted to be part of NZ’s wave of growth and innovation — soaking up some kiwi ingenuity and ideas in the process. And if we happen to ruffle the feathers of a few foreign-owned HR services companies, we won’t complain. You see, our profits don’t leave Australasia, but get reinvested in NZ and Oz to support local innovation and the local partnerships and people that look after our clients. Our NZ workplace relations team has extensive experience in using technology to achieve business goals, along with the workplace-relations expertise needed to navigate NZ’s uniquely complex workplace regulations.

We’ve also expanded the HR Assured family to include a partnership with LangtonHudsonButcher (LHB). LHB are well-recognised as a leader in the field of specialist employment law in New Zealand. They’re the brains making sure our HRA Cloud software is up to date with the latest in workplace law.

Our people.

Knowing how passionate we are about people, it won’t surprise you to hear that they’re our most important asset too! People who love technology and innovation. People we’ve spent years training and nurturing into a superb team of specialist employment lawyers, workplace relations advisors and software developers. People with exactly the right mix of creativity, technical expertise and commercial pragmatism: who don’t just offer one-off pieces of advice, but help businesses set up lasting solutions. We also make sure we only hire the kind of people who are great at working in a team. People who share our values and who’ll go the extra mile to help someone out, so that you (the client) get the best possible service from us. Which I guess is why they’ve helped us win awards for Employer of Choice and Innovation.

Our values. Our philosophy.

For over 30 years Citation Group (formerly FCB Group) has been providing workplace relations solutions to Australian businesses. Citation Group came from humble beginnings as a small group of lawyers working from a home office. Citation Legal now has a team of over 65 staff, including seven partners and 35 professionals based in Sydney, Melbourne and Brisbane. This means HR Assured is backed by the only workplace relations law firm in Australia with five Accredited Employment and Industrial Law Specialists in its team. (Think of Accredited Specialists as like the US Navy SEALS of Employment Law.)

Our proud parent: Citation Group

For over 30 years Citation Group has been providing workplace relations solutions to Australian businesses. Citation Group came from humble beginnings as a small group of lawyers working from a home office. Citation Legal now has a team of over 65 staff, including seven partners and 35 professionals based in Sydney, Melbourne and Brisbane. This means HR Assured is backed by the only workplace relations law firm in Australia with five Accredited Employment and Industrial Law Specialists in its team. (Think of Accredited Specialists as like the US Navy SEALS of Employment Law.)

Work with us.

Want to be part of an ever-growing company where Legal services, Tech and HR get together and breathe life into ideas? Want to be part of a brand that makes a real difference to the lives of people in the workplace? Do you share the values about which we’re so passionate? With HR Assured growing in NZ, we’re always on the lookout for talented people. If you’d like to know more about what it’s like to work at HR Assured, get in touch.

The story of our elephant.

The HR Assured elephant, Horton, who became our logo, was inspired by a trip to Thailand by Alistair McDonald, our Sydney-based Head of Marketing and Business Development, who returned raving about elephants. We established that he wasn’t simply delirious due to some tropical disease, but had spent time with Asian elephants and experienced how amazing they are. We figured that one of the smartest and most empathetic animals on the planet — an animal that never left a member of the herd behind and protected and helped other elephants — would be a fitting symbol for a company dedicated to finding smart, sensitive ways to help and protect others. In fact, we’re such fans of elephants that we support the World Wildlife Fund For Nature by donating to programs that protect Asian elephant habitat and help people and elephants coexist. If you want to help save elephants too, adopt an elephant! Adopt several! (For a cause closer to home, donate and agitate to save another clever animal: the world’s rarest and possibly cutest marine mammal, NZ’s Māui dolphin.)

Interested in how we might help you?

Fill out the form below and we'll give you a call.

  • By submitting your details, you may receive occasional updates from us as set up in our Privacy Policy.
  • This field is for validation purposes and should be left unchanged.